Alida Appointment

Healing Earth appoints new Wellness Group Operations Manager

Healing Earth is extremely proud to announce that our own Alida Brynard will take over a new role as Wellness Group Operations Manager in the  growing team.


Aligned with our belief in the empowerment of others and investment in those around you, Alida has been promoted from Spa Manager and will now lead the opening of all future wellness spas under the Healing Earth Brand.


This will also see her setting up high quality standards and protocols for the new operations, while also working to maximize customer satisfaction and the well-being of our staff at our existing properties.


We have no doubt that Alida will excel in her new role, with her in-depth knowledge of the industry combined with her integrity, honesty, loyalty and exceptional commitment to long term goals and task completion.


Born and bred in South Africa, her experience stretches over 19 years working with renowned luxury hotels and spa brands, both locally and internationally. This is evident in her ability to maximize business opportunities and strategic planning, as well as her keen attention to detail, strong communication skills and passion for excellent service culture.


Alida has a talent for aligning company standards, procedures and values to ensure streamlined spa operations for optimum business success. In 2020 she was awarded Best Spa Director/Manager for Africa - Hall of Wellness awards by Spa Connectors and she also served as Deputy Chair for Spa and Wellness Association for Africa - South African Chapter in 2021.


“Alida has been a truly dedicated team member, who effortlessly leads from the front without shying away from a task or challenge that comes her way. She has shown commitment to growing our brand and building relationships, and has done this over the years with passion, professionalism and respect for those in the industry. She goes beyond expectations and remains set on continuous learning and individual growth. We are proud to have her in our team,” said Healing Earth Founder and Director, Elisabeth Brandt.


Alida will be based in Cape Town, but also spend time on the ground at the various spas and properties.


“I love to challenge myself and to always move towards increasing my skill sets, not only for myself but for the benefit of my team and the brand. I have a passion for sharing knowledge, expertise and building new relationships. I am excited and honoured to start this new chapter with a brand I love,” said Alida.